See How We Transform Service Business Websites

Demonstration projects showing our approach to building lead-generating websites that actually generate revenue.

Redesign Showcase

Tribeca Plumbing Inc

Website Design & Redesign + Local SEO

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This is an unsolicited redesign of a real plumbing company's website, created to demonstrate our approach. We were not hired by this client. Any “impact” metrics shown are modeled estimates based on performance/UX improvements (not measured client results).

Key Takeaways

Website loads 15x faster (36 seconds → 2.4 seconds)

Clear emergency CTAs and booking flow

Trust signals positioned to reduce hesitation

After redesign
Before redesign

Original

Redesign

Drag or swipe to compare before and after

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The Problem

Website took over 36 seconds to load—customers were leaving before they could even see services. The site was hard to navigate on phones, didn't show up well in local Google searches for Dallas/Ft. Worth area, and had confusing buttons that made it unclear how to contact them. Most visitors left immediately, costing the business potential customers every single day.

Our Approach

Built a lightning-fast website that loads in under 3 seconds on any device. Made the phone number and booking options impossible to miss on every page. Optimized the site so it shows up when customers search 'plumber near me' in their area. Simplified the design to build trust—showing they're licensed, insured, and available 24/7—and made it crystal clear what services they offer and how to get help.

The Outcome

Website now loads ~15x faster, so customers actually see the site instead of leaving. Mobile experience is smooth and easy to use, with the phone number always visible. The design builds trust quickly and makes the next step obvious—call now or request service—so it’s set up to capture more calls and booked jobs from the same traffic.

Performance Score
Improved
96
59
+37 points

FCP

2.1s1.2s
43% faster

LCP

36.2s2.4s
93% faster

TBT

180ms0ms
100% improvement

CLS

0.1230
100% improvement

Estimated Impact (Modeled)

+18–40%

Call Volume

-15–35%

Bounce Rate

+12–32%

More Leads

Modeled estimates based on performance improvements. Results vary by market, offer, and follow‑up.

Redesign Showcase

Swan Plumbing & Heating

Website Design & Redesign + Local SEO

i

This is an unsolicited redesign of a real plumbing company's website, created to demonstrate our approach. We were not hired by this client. Any “impact” metrics shown are modeled estimates based on performance/UX improvements (not measured client results).

Key Takeaways

≈80% faster load times (avg across key metrics)

Mobile-first design improved conversions

Clear CTAs increased lead capture

After redesign
Before redesign

Original

Redesign

Drag or swipe to compare before and after

!

The Problem

Outdated website that wasn't mobile-friendly. Customers searching on phones couldn't easily find services or call. Site loaded slowly, causing visitors to leave before seeing services.

Our Approach

Built a new mobile-first website with clear service descriptions, prominent phone number on every page, and fast loading times. Optimized for local search so customers find them when searching 'plumber near me'.

The Outcome

Website now loads quickly on all devices. Clear call-to-action buttons make it easy for customers to call or book. Mobile experience matches desktop quality, capturing leads that were previously lost.

Performance Score
Improved
94
53
+41 points

FCP

8.8s1.4s
84% faster

LCP

15.1s3s
80% faster

TBT

190ms0ms
100% improvement

CLS

00.045

Estimated Impact (Modeled)

+15–35%

Call Volume

-12–28%

Bounce Rate

+10–30%

More Leads

Modeled estimates based on performance improvements. Results vary by market, offer, and follow‑up.

*Redesign showcases are demonstration projects created to illustrate our approach. Results vary based on business needs.

Typical Results You Can Expect

Based on industry standards and typical client outcomes

2-3x

Typical Lead Increase

<2.5s

Target Load Time

40%+

Conversion Improvement

24/7

Ongoing Support

Ready to Get More Calls & Booked Jobs?

Let's discuss how we can help your service business get more phone calls, more booked jobs, and more revenue.