
See How We Transform Service Business Websites
Demonstration projects showing our approach to building lead-generating websites that actually generate revenue.
Tribeca Plumbing Inc
Website Design & Redesign + Local SEO
This is an unsolicited redesign of a real plumbing company's website, created to demonstrate our approach. We were not hired by this client. Any “impact” metrics shown are modeled estimates based on performance/UX improvements (not measured client results).
Key Takeaways
Website loads 15x faster (36 seconds → 2.4 seconds)
Clear emergency CTAs and booking flow
Trust signals positioned to reduce hesitation


Original
Redesign
Drag or swipe to compare before and after
The Problem
Website took over 36 seconds to load—customers were leaving before they could even see services. The site was hard to navigate on phones, didn't show up well in local Google searches for Dallas/Ft. Worth area, and had confusing buttons that made it unclear how to contact them. Most visitors left immediately, costing the business potential customers every single day.
Our Approach
Built a lightning-fast website that loads in under 3 seconds on any device. Made the phone number and booking options impossible to miss on every page. Optimized the site so it shows up when customers search 'plumber near me' in their area. Simplified the design to build trust—showing they're licensed, insured, and available 24/7—and made it crystal clear what services they offer and how to get help.
The Outcome
Website now loads ~15x faster, so customers actually see the site instead of leaving. Mobile experience is smooth and easy to use, with the phone number always visible. The design builds trust quickly and makes the next step obvious—call now or request service—so it’s set up to capture more calls and booked jobs from the same traffic.
Performance Score
FCP
LCP
TBT
CLS
Estimated Impact (Modeled)
Call Volume
Bounce Rate
More Leads
Modeled estimates based on performance improvements. Results vary by market, offer, and follow‑up.
Swan Plumbing & Heating
Website Design & Redesign + Local SEO
This is an unsolicited redesign of a real plumbing company's website, created to demonstrate our approach. We were not hired by this client. Any “impact” metrics shown are modeled estimates based on performance/UX improvements (not measured client results).
Key Takeaways
≈80% faster load times (avg across key metrics)
Mobile-first design improved conversions
Clear CTAs increased lead capture


Original
Redesign
Drag or swipe to compare before and after
The Problem
Outdated website that wasn't mobile-friendly. Customers searching on phones couldn't easily find services or call. Site loaded slowly, causing visitors to leave before seeing services.
Our Approach
Built a new mobile-first website with clear service descriptions, prominent phone number on every page, and fast loading times. Optimized for local search so customers find them when searching 'plumber near me'.
The Outcome
Website now loads quickly on all devices. Clear call-to-action buttons make it easy for customers to call or book. Mobile experience matches desktop quality, capturing leads that were previously lost.
Performance Score
FCP
LCP
TBT
CLS
Estimated Impact (Modeled)
Call Volume
Bounce Rate
More Leads
Modeled estimates based on performance improvements. Results vary by market, offer, and follow‑up.
*Redesign showcases are demonstration projects created to illustrate our approach. Results vary based on business needs.
Typical Results You Can Expect
Based on industry standards and typical client outcomes
Typical Lead Increase
Target Load Time
Conversion Improvement
Ongoing Support
Ready to Get More Calls & Booked Jobs?
Let's discuss how we can help your service business get more phone calls, more booked jobs, and more revenue.